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Kinerja Bauran Pemasaran Dalam Peningkatan Citra Serta Implikasinya Terhadap Keputusan Mengunjungi Museum Di Kota Bandung
(STIE Ekuitas, 5/13/2017)
Museum is one of destination in Bandung. The number of tourist visiting Bandung is increasing every year, however is not a case for museum. This research aims at revealing the performance of marketing mix influence brand ...
Pengaruh Kinerja Bauran Pemasaran Jasa dan Manajemen Kerelasian Pelanggan terhadap Keunggulan Bersaing serta Dampaknya pada Loyalitas Pelanggan (Survey pada Pelanggan Seluler di Jawa Barat)
(Unpad Press, 2/28/2018)
The development of telecommunications and information technology is growing very rapidly, which can provide various types of telecommunications services desired by customers. The existing condition, the cellular mobile ...