Browsing Marketing Management by Author "Pratama, Deandra Azhar"

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    • PERANAN ELECTRONIC WORD OF MOUTH TERHADAP MINAT BELI PRODUK SCREAMOUS 

      Pratama, Deandra Azhar (STIE Ekuitas, 2023-10-09)
      Deandra Azhar Pratama - NPM : A10190029 ; Pembimbing : Dr. Heppy Agustiana Vidyastuti, SP., MP. Penelitian ini bertujuan untuk mengetahui persepsi peran Electronic Word of Mouth dan Minat Beli produk Screamous, serta ...